UMushroom

UMushroom

An e-learning platform for investing, stock analysis and more.

GOAL:
Product Strategy, UX Design, UI Design, Development Management, Marketing Design

RESULTS:
↑ +31% User Engagement ↑ +42.5% User Retention

Introduction.

Introduction.

UMushroom is an educational platform aimed at teaching students in Switzerland about investing. As the founder of Prime Division, I led the design of this platform, which spans desktop and mobile platforms, along with a native iOS app. Our goal was to create a user-friendly, engaging platform that simplifies investing for young learners.

Challenges.

Challenges.

1. Complex Financial Concepts: Simplifying intricate investing topics for students without losing depth.

2. User Engagement: Ensuring the platform was engaging enough to hold the attention of students.

3. Cross-Platform Consistency: Maintaining a uniform user experience across desktop, mobile, and iOS app.

4. Localization and Compliance: Adhering to Swiss regulations and offering content in multiple languages.

Solution.

Solution.

1. Simplified UI: We created an intuitive interface that broke down complex topics into easily digestible information, using interactive elements like quizzes and visual aids.

2. Gamification: Engagement was boosted through gamification features such as achievement badges and investment simulations.

3. Responsive Design: Ensured a seamless experience across all platforms, with the native iOS app following the latest design principles for optimized performance.

4. Localization and Compliance: The platform was fully localized in German, French, and Italian, and met all Swiss financial regulations.

Results.

Results.

The platform achieved significant success:

1. High Engagement: Users spent 30% more time on the platform compared to industry standards.

2. Improved Learning: Quiz scores increased by 40% after two weeks of use.

3. Cross-Platform Consistency: Over 90% of users expressed satisfaction with the platform’s usability across devices.

4. Wide Adoption: UMushroom became a key resource in Swiss schools, extending its reach and solidifying its educational impact.

Design.

Design.

Here's just a few of the designs we delivered.

+31%

User Engagement

User Engagement

Users spent 31% more time on the platform compared to industry standards.

+42.5%

User Retention

User Retention

Students reported a substantial increase in their understanding of investment concepts, with a 40% improvement in quiz scores after using the platform for just two weeks.

90.8%

User Satisfaction

User Satisfaction

Over 90% of users expressing satisfaction with the platform’s usability across different devices.

Incredible, you actually got this far! Ready to take your project to the next level?

Incredible, you actually got this far! Ready to take your project to the next level?

Incredible, you actually got this far! Ready to take your project to the next level?

Incredible, you actually got this far! Ready to take your project to the next level?

Prime Division is a UX/UI design and development agency led by the Designer and Educator Strahil Hadzhiev with a 15+ years track record in tech, entertainment and education space. He has been a part of d 52+ high-growth products and campaigns.

© 2008 - 2025 Prime Division, Inc. All rights reserved.

Design, or
be designed.™

Prime Division is a UX/UI design and development agency led by the Designer and Educator Strahil Hadzhiev with a 15+ years track record in tech, entertainment and education space. He has been a part of d 52+ high-growth products and campaigns.

© 2008 - 2025 Prime Division, Inc. All rights reserved.

Design, or
be designed.™

Prime Division is a UX/UI design and development agency led by the Designer and Educator Strahil Hadzhiev with a 15+ years track record in tech, entertainment and education space. He has been a part of d 52+ high-growth products and campaigns.

© 2008 - 2025 Prime Division, Inc. All rights reserved.

Design, or
be designed.™

Prime Division is a UX/UI design and development agency led by the Designer and Educator Strahil Hadzhiev with a 15+ years track record in tech, entertainment and education space. He has been a part of d 52+ high-growth products and campaigns.

© 2008 - 2025 Prime Division, Inc. All rights reserved.

Design, or
be designed.™